How much does Brandon Homady make in NIL?
Offensive Lineman · North Carolina Tar Heels · ACC
Homady signed with North Carolina in January 2026 after one season at West Virginia, where he appeared in 11 games and played mostly on special teams. He earned all-conference and all-district honors at Padua Franciscan in Cleveland before joining the Mountaineers in the 2025 class. The redshirt freshman is listed at 6-3 and 298 pounds and figures into the interior line depth.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is Brandon Homady's NIL value?
As of August 2026, Brandon Homady's estimated NIL value falls between $42K and $65K. Brandon Homady is a offensive lineman for the North Carolina Tar Heels in the ACC. Brandon's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Offensive Lineman |
| School | North Carolina Tar Heels |
| Conference | ACC |
| Level | NCAA Division I (Power conference) |
NIL at North Carolina Tar Heels
North Carolina has long been a basketball-first NIL market, with the Jordan Brand connection and a blue blood hoops history shaping where money and attention flow. Football investment rose sharply with the decision to hire Bill Belichick ahead of the 2025 season, a move widely reported to come with a substantially larger football budget. Even so, few Tar Heel football players appear in public NIL valuation rankings, so most published figures are estimates. Under the House settlement, UNC can share athletic revenue directly with athletes, capped near $20.5 million in year one and rising annually, split across sports at the school's discretion, with third party NIL deals continuing separately.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Brandon, so the value shown here is a modeled estimate. See how NIL valuations work.
Brandon NIL FAQ
How much does Brandon Homady make in NIL?
Brandon Homady's 2026 estimated NIL value falls between $42K and $65K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Brandon's salary or net worth?
No. The figure estimates what Brandon could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Brandon's net worth. The deals an athlete actually signs can differ from any estimate.
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