How much does Braeden McAlister make in NIL?

Kicker · Arkansas Razorbacks · SEC

McAlister signed with Arkansas out of the transfer portal in January 2026 after kicking at Georgia State, where he appeared in all 12 games in 2025 as the primary kickoff specialist and produced touchbacks on 36 of 43 kickoffs. He made a 60-yard field goal against Marshall that set the Georgia State program record. The Indian Trail, North Carolina, native played at Porter Ridge High School.

ClassRedshirt senior
Jersey#39
2026 roleRotation / two-deep candidate
HometownIndian Trail, N.C.
Estimated 2026 NIL valuation
$22K to $35K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)12%
Exposure (program/market)28%
Performance38%
Brand & sport22%

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What is Braeden McAlister's NIL value?

As of August 2026, Braeden McAlister's estimated NIL value falls between $22K and $35K. Braeden McAlister is a kicker for the Arkansas Razorbacks in the SEC. Braeden's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionKicker
SchoolArkansas Razorbacks
ConferenceSEC
LevelNCAA Division I (Power conference)

NIL at Arkansas Razorbacks

Arkansas is the only power-conference program in its state and faces no in-state professional teams competing for sponsorship dollars, which gives Razorback athletes an unusually undivided local market. Its donor-backed collective, Arkansas Edge, has organized much of the third-party NIL activity around the program. Even so, public data is sparse. A 2026 roster review found published valuations for only a handful of the team's most prominent football players, so most figures for Arkansas athletes are modeled estimates rather than reported deals. As an SEC member, Arkansas also participates in direct revenue sharing under the House settlement, subject to the cap of roughly $20.5 million in the first year, with football expected to receive the largest allocation.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Braeden, so the value shown here is a modeled estimate. See how NIL valuations work.

Braeden NIL FAQ

How much does Braeden McAlister make in NIL?

Braeden McAlister's 2026 estimated NIL value falls between $22K and $35K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Braeden's salary or net worth?

No. The figure estimates what Braeden could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Braeden's net worth. The deals an athlete actually signs can differ from any estimate.

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