How much does BJ Tolo make in NIL?

Offensive Lineman · UNLV Rebels · Mountain West

BJ Tolo transferred to UNLV from New Mexico State, where he was a two-year starter who played right guard, left guard and center and started all 12 games on the Aggies' offensive line in 2025. A redshirt junior from Santa Ana, California, the 6-foot-1, 320-pound interior lineman played in Las Cruces under former UNLV head coach Tony Sanchez and adds versatile, experienced depth to the Rebels' front for 2026.

ClassRedshirt junior
Jersey#66
2026 roleProjected starter
HometownSanta Ana, CA
Estimated 2026 NIL valuation
$60K to $94K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)15%
Exposure (program/market)27%
Performance36%
Brand & sport22%

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What is BJ Tolo's NIL value?

As of August 2026, BJ Tolo's estimated NIL value falls between $60K and $94K. BJ Tolo is a offensive lineman for the UNLV Rebels in the Mountain West. BJ has about 1.7K followers across social media, led by 1.7K on Instagram, a core driver of football NIL value. BJ's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionOffensive Lineman
SchoolUNLV Rebels
ConferenceMountain West
LevelNCAA Division I

BJ's social media following

BJ's public social presence is about ~1.7K followers on Instagram. Follower figures are approximate, as of August 2026.

NIL at UNLV Rebels

UNLV is a Group of Five program in the Mountain West, and its NIL situation follows that tier's economics. Revenue sharing under the 2025 House settlement is open to every Division I school, but the 20.5 million dollar first year cap is a maximum, and Mountain West programs typically commit far less, concentrated in football and basketball. No published valuations surfaced for Rebels players in a 2026 roster review, so figures here are modeled at a discount reflecting Group of Five markets. UNLV still has assets most peers lack: the Las Vegas market, new football relevance after recent winning seasons, and steady exposure from playing in a major event city with growing sports infrastructure.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for BJ, so the value shown here is a modeled estimate. See how NIL valuations work.

BJ NIL FAQ

How much does BJ Tolo make in NIL?

BJ Tolo's 2026 estimated NIL value falls between $60K and $94K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that BJ's salary or net worth?

No. The figure estimates what BJ could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not BJ's net worth. The deals an athlete actually signs can differ from any estimate.

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