How much does Ben Roberts make in NIL?
Defensive Lineman · Michigan State Spartans · Big Ten
Roberts is Michigan State's returning starting defensive tackle, who started six of the seven games he played in 2025 before missing the last month with an injury. The 6-foot-3, 335-pound Oregon transfer is the lone senior in the Spartans' interior defensive line room.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is Ben Roberts's NIL value?
As of August 2026, Ben Roberts's estimated NIL value falls between $116K and $181K. Ben Roberts is a defensive lineman for the Michigan State Spartans in the Big Ten. Ben's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Defensive Lineman |
| School | Michigan State Spartans |
| Conference | Big Ten |
| Level | NCAA Division I (Power conference) |
NIL at Michigan State Spartans
Michigan State holds full Big Ten membership and the media revenue that comes with it, but its football NIL market is smaller than those of the league's headline programs. Very few Spartan players show up in national NIL valuation databases, so most published player figures are estimates built from role and position rather than reported agreements. The program's clearest financial lever is the House settlement: since 2025 the school can share revenue directly with athletes under a cap of roughly $20.5 million in year one that rises each season, a mechanism that does not depend on collective fundraising. Basketball has traditionally been the stronger national brand in East Lansing, which shapes how NIL attention is distributed.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Ben, so the value shown here is a modeled estimate. See how NIL valuations work.
Ben NIL FAQ
How much does Ben Roberts make in NIL?
Ben Roberts's 2026 estimated NIL value falls between $116K and $181K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Ben's salary or net worth?
No. The figure estimates what Ben could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Ben's net worth. The deals an athlete actually signs can differ from any estimate.
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