How much does Ashton Lepo make in NIL?

Offensive Lineman · Oklahoma State Cowboys · Big 12

Lepo transferred to Oklahoma State for 2026 with several seasons of Power Four experience and projects at tackle as a redshirt senior. The Grand Haven, Michigan native started all 12 games at right tackle for Michigan State in 2024, logging 678 offensive snaps, and added two starts in 2025 while earning PFF Big Ten Team of the Week honors for his performance against UCLA. He was a three time Academic All-Big Ten selection. On3 ranked him among the top 250 prospects nationally and the best offensive tackle in Michigan.

ClassRedshirt senior
Jersey#77
2026 roleProjected starter
HometownGrand Haven, MI
Estimated 2026 NIL valuation
$96K to $150K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)19%
Exposure (program/market)26%
Performance33%
Brand & sport22%

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What is Ashton Lepo's NIL value?

As of August 2026, Ashton Lepo's estimated NIL value falls between $96K and $150K. Ashton Lepo is a offensive lineman for the Oklahoma State Cowboys in the Big 12. Ashton has about 4.5K followers across social media, led by 4.5K on Instagram, a core driver of football NIL value. Ashton's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionOffensive Lineman
SchoolOklahoma State Cowboys
ConferenceBig 12
LevelNCAA Division I (Power conference)

Ashton's social media following

Ashton's public social presence is about ~4.5K followers on Instagram. Follower figures are approximate, as of August 2026.

NIL at Oklahoma State Cowboys

Oklahoma State football competes in the Big 12, where NIL spending generally runs below SEC and Big Ten levels, and its donor-backed effort is organized around the Pokes with a Purpose collective. The fundraising tradition is unusual: the late Boone Pickens gave hundreds of millions to Cowboy athletics, and that donor culture carries into the NIL era. Few Cowboys appear in national valuation rankings, so most published player figures are estimates. Since 2025, the House settlement allows Oklahoma State to pay athletes directly under the roughly $20.5 million first-year cap, which grows annually, an important equalizer for a school whose home market in Stillwater is small. The school brands its men's teams Cowboys and its women's teams Cowgirls.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Ashton, so the value shown here is a modeled estimate. See how NIL valuations work.

Ashton NIL FAQ

How much does Ashton Lepo make in NIL?

Ashton Lepo's 2026 estimated NIL value falls between $96K and $150K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Ashton's salary or net worth?

No. The figure estimates what Ashton could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Ashton's net worth. The deals an athlete actually signs can differ from any estimate.

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