How much does Wilson Berry make in NIL?

Punter · Kentucky Wildcats · SEC

Berry is a senior punter from Maribyrnong, Australia, who reached Lexington through ProKick Australia, the Melbourne program that also placed former Wildcat Max Duffy. He played three years of Australian rules football for Essendon in the Victorian Football League before committing to Kentucky, and one service ranked him among the top punters in his recruiting class. His brother Jordan Berry punted in the NFL. He wears No. 93.

ClassSenior
Jersey#93
2026 roleRotation / two-deep candidate
HometownMaribyrnong, Australia
Estimated 2026 NIL valuation
$20K to $31K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)12%
Exposure (program/market)28%
Performance38%
Brand & sport22%

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What is Wilson Berry's NIL value?

As of August 2026, Wilson Berry's estimated NIL value falls between $20K and $31K. Wilson Berry is a punter for the Kentucky Wildcats in the SEC. Wilson's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionPunter
SchoolKentucky Wildcats
ConferenceSEC
LevelNCAA Division I (Power conference)

NIL at Kentucky Wildcats

Kentucky has restructured for the revenue-sharing era more aggressively than almost any program. In April 2025 it became the first major athletic department to reorganize as a limited liability company, Champions Blue LLC, a holding structure designed to pursue new revenue and manage direct payments to athletes, and it extended its multimedia-rights deal with JMI Sports to help bring NIL operations in-house. Men's basketball remains the flagship and historically commands the largest share of Kentucky's NIL resources, though football spending has grown in the SEC arms race. House settlement payments are subject to the standard cap, roughly $20.5 million department-wide in the first year with annual increases, and third-party deals continue alongside the school's new corporate machinery.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Wilson, so the value shown here is a modeled estimate. See how NIL valuations work.

Wilson NIL FAQ

How much does Wilson Berry make in NIL?

Wilson Berry's 2026 estimated NIL value falls between $20K and $31K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Wilson's salary or net worth?

No. The figure estimates what Wilson could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Wilson's net worth. The deals an athlete actually signs can differ from any estimate.

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