How much does Terrell Holcomb make in NIL?

Edge Rusher · Cincinnati Bearcats · Big 12

Holcomb signed with Cincinnati in the 2025 recruiting class as a three star prospect out of Gahanna Lincoln High School in Gahanna, Ohio, where he was recruited as a linebacker. He now appears on the Bearcats' 2026 roster as an edge rusher, listed at 6-1 and 230 pounds in No. 24. The sophomore is part of a young homegrown group rotating behind Cincinnati's veteran portal additions up front.

ClassSophomore
Jersey#24
2026 roleRotation / two-deep candidate
HometownGahanna, Ohio
Estimated 2026 NIL valuation
$54K to $85K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)13%
Exposure (program/market)28%
Performance37%
Brand & sport22%

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What is Terrell Holcomb's NIL value?

As of August 2026, Terrell Holcomb's estimated NIL value falls between $54K and $85K. Terrell Holcomb is a edge rusher for the Cincinnati Bearcats in the Big 12. Terrell has about 1.2K followers across social media, led by 1.2K on Instagram, a core driver of football NIL value. Terrell's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionEdge Rusher
SchoolCincinnati Bearcats
ConferenceBig 12
LevelNCAA Division I (Power conference)

Terrell's social media following

Terrell's public social presence is about ~1.2K followers on Instagram. Follower figures are approximate, as of August 2026.

NIL at Cincinnati Bearcats

Cincinnati moved up to the Big 12 in 2023 after its 2021 College Football Playoff run, but its NIL market has not scaled with its conference status. A 2026 roster review found no published valuations for any Bearcat football player, one of only a few power-conference programs where that was true, so team-level NIL totals for Cincinnati are formula output rather than market data. Donor NIL activity exists but operates quietly, and the city's sponsorship market is shared with two professional franchises. Under the House settlement Cincinnati can now pay athletes directly, subject to the cap of roughly $20.5 million in the first year with annual increases, and that direct money may matter more here than third-party deals ever did.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Terrell, so the value shown here is a modeled estimate. See how NIL valuations work.

Terrell NIL FAQ

How much does Terrell Holcomb make in NIL?

Terrell Holcomb's 2026 estimated NIL value falls between $54K and $85K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Terrell's salary or net worth?

No. The figure estimates what Terrell could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Terrell's net worth. The deals an athlete actually signs can differ from any estimate.

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