How much does Michael Turner make in NIL?

Running Back · Baylor Bears · Big 12

Michael Turner is a sophomore running back from North Richland Hills, Texas, and a second-year member of the Baylor program. He starred at Richland High School, running for 1,668 yards and 23 touchdowns as a junior, and signed with the Bears in the 2025 class as a four-star recruit who chose Baylor over TCU, Utah and Washington. He is listed at 215 pounds.

ClassSophomore
Jersey#23
2026 roleRotation / two-deep candidate
HometownNorth Richland Hills, Texas
Estimated 2026 NIL valuation
$48K to $75K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)20%
Exposure (program/market)26%
Performance32%
Brand & sport22%

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What is Michael Turner's NIL value?

As of August 2026, Michael Turner's estimated NIL value falls between $48K and $75K. Michael Turner is a running back for the Baylor Bears in the Big 12. Michael has about 5.5K followers across social media, led by 5.5K on Instagram, a core driver of football NIL value. Michael's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionRunning Back
SchoolBaylor Bears
ConferenceBig 12
LevelNCAA Division I (Power conference)

Michael's social media following

Michael's public social presence is about ~5.5K followers on Instagram. Follower figures are approximate, as of August 2026.

NIL at Baylor Bears

Baylor is a private Baptist university competing in the Big 12, and private status means less of its athletic finance is subject to public records, so NIL specifics at the program are rarely disclosed. The Bears have fielded consistently competitive football teams since their 2021 conference title, and donor collectives have supported the roster alongside traditional endorsements. The House settlement applies to private schools the same as public ones, so Baylor can now share revenue directly with athletes under the roughly $20.5 million first-year cap that grows annually. Waco is a small media market, which limits local endorsement volume, and most published valuations for Baylor football players are estimates built from performance tier, position and program strength rather than reported contracts.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Michael, so the value shown here is a modeled estimate. See how NIL valuations work.

Michael NIL FAQ

How much does Michael Turner make in NIL?

Michael Turner's 2026 estimated NIL value falls between $48K and $75K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Michael's salary or net worth?

No. The figure estimates what Michael could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Michael's net worth. The deals an athlete actually signs can differ from any estimate.

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