How much does Malcolm Jones make in NIL?
Safety · Iowa State Cyclones · Big 12
Jones is a redshirt senior safety from Camilla, Georgia who arrived at Iowa State from Jacksonville State, where he started nine of 14 games in 2025 and posted 55 tackles, 5.0 for loss, 3.0 sacks and two forced fumbles. He began his career at Michigan State, appearing in eight games in 2023. A four-star prospect by On3 out of Lee County High School, he was ranked the No. 23 safety nationally by On3 and named to the Atlanta Journal-Constitution Class 6A All-State first team. His experience makes him a candidate for defensive back snaps in 2026.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is Malcolm Jones's NIL value?
As of August 2026, Malcolm Jones's estimated NIL value falls between $104K and $163K. Malcolm Jones is a safety for the Iowa State Cyclones in the Big 12. Malcolm's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Safety |
| School | Iowa State Cyclones |
| Conference | Big 12 |
| Level | NCAA Division I (Power conference) |
NIL at Iowa State Cyclones
Iowa State's NIL effort runs through the We Will Collective, a donor organization that has emphasized broad roster support over headline deals, an approach that fits a program built on player development under coach Matt Campbell. The Cyclones came off their first eleven-win season in 2024, which strengthened the fundraising case in a state with no professional teams to divide fan spending. Ames is a small market, so local endorsement volume is limited and few individual valuations for Cyclone players ever become public. Under the House settlement Iowa State pays athletes directly from a department-wide pool capped near $20.5 million in the first year, an amount that rises each season, with football and men's basketball the primary beneficiaries.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Malcolm, so the value shown here is a modeled estimate. See how NIL valuations work.
Malcolm NIL FAQ
How much does Malcolm Jones make in NIL?
Malcolm Jones's 2026 estimated NIL value falls between $104K and $163K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Malcolm's salary or net worth?
No. The figure estimates what Malcolm could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Malcolm's net worth. The deals an athlete actually signs can differ from any estimate.
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