How much does Isaiah Williams make in NIL?

Safety · Illinois Fighting Illini · Big Ten

Williams is a freshman defensive back from Houston and a four-year letterwinner at Fort Bend Marshall. He compiled 194 tackles, including 114 solo stops and 18 tackles for loss, to go with six interceptions and five sacks during his high school career. He earned first team all-district recognition and a spot on the 2025 Whataburger Super Team before signing with Illinois.

ClassFreshman
Jersey#12
2026 roleRoster depth
HometownHouston, Texas
Estimated 2026 NIL valuation
$18K to $29K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)12%
Exposure (program/market)28%
Performance38%
Brand & sport22%

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What is Isaiah Williams's NIL value?

As of August 2026, Isaiah Williams's estimated NIL value falls between $18K and $29K. Isaiah Williams is a safety for the Illinois Fighting Illini in the Big Ten. Isaiah's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionSafety
SchoolIllinois Fighting Illini
ConferenceBig Ten
LevelNCAA Division I (Power conference)

NIL at Illinois Fighting Illini

Illinois supports NIL across football and men's basketball, with donor activity coordinated through the Icon Collective. Football's stock rose sharply after a ten-win 2024 season, which improved the program's recruiting position and its NIL fundraising case, while basketball has consistently used the transfer portal and international recruiting to build rosters. Chicago's corporate market sits within reach but is shared with professional teams and Northwestern. As a Big Ten member, Illinois takes in one of the largest media-revenue payouts in college sports, which funds direct payments to athletes under the House settlement cap, about $20.5 million in the first year and increasing annually. Individual valuations for Illini players are rarely reported, so most published figures are estimates.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Isaiah, so the value shown here is a modeled estimate. See how NIL valuations work.

Isaiah NIL FAQ

How much does Isaiah Williams make in NIL?

Isaiah Williams's 2026 estimated NIL value falls between $18K and $29K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Isaiah's salary or net worth?

No. The figure estimates what Isaiah could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Isaiah's net worth. The deals an athlete actually signs can differ from any estimate.

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