How much does Ethan Gurney make in NIL?
Punter · Iowa State Cyclones · Big 12
Gurney is a freshman punter from Adelaide, Australia, listed at 6-3 and 201 pounds on Iowa State's 2026 roster. He attended Mercedes College and played Australian Rules Football for the West Adelaide Bloods in the South Australian National Football League before training at Prokick Australia. He has yet to record collegiate statistics and enters 2026 competing for the punting job. He was named to the Big 12 Commissioner's Honor Roll in spring 2026.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is Ethan Gurney's NIL value?
As of August 2026, Ethan Gurney's estimated NIL value falls between $58K and $91K. Ethan Gurney is a punter for the Iowa State Cyclones in the Big 12. Ethan has about 6.2K followers across social media, led by 3.5K on Instagram, a core driver of football NIL value. Ethan's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Punter |
| School | Iowa State Cyclones |
| Conference | Big 12 |
| Level | NCAA Division I (Power conference) |
Ethan's social media following
| Platform | Followers (approx.) |
|---|---|
| ~3.5K | |
| TikTok | ~2.7K |
Follower figures are approximate, as of August 2026.
NIL at Iowa State Cyclones
Iowa State's NIL effort runs through the We Will Collective, a donor organization that has emphasized broad roster support over headline deals, an approach that fits a program built on player development under coach Matt Campbell. The Cyclones came off their first eleven-win season in 2024, which strengthened the fundraising case in a state with no professional teams to divide fan spending. Ames is a small market, so local endorsement volume is limited and few individual valuations for Cyclone players ever become public. Under the House settlement Iowa State pays athletes directly from a department-wide pool capped near $20.5 million in the first year, an amount that rises each season, with football and men's basketball the primary beneficiaries.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Ethan, so the value shown here is a modeled estimate. See how NIL valuations work.
Ethan NIL FAQ
How much does Ethan Gurney make in NIL?
Ethan Gurney's 2026 estimated NIL value falls between $58K and $91K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Ethan's salary or net worth?
No. The figure estimates what Ethan could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Ethan's net worth. The deals an athlete actually signs can differ from any estimate.
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