How much does Carter Pabst make in NIL?

Wide Receiver · Iowa State Cyclones · Big 12

Pabst is a sophomore wide receiver from Wichita, Kansas, who transferred to Iowa State after a season at Washington State. He appeared in nine games in 2025 and caught nine passes for 168 yards and a touchdown, including a 43-yard reception at North Texas. At Eisenhower High School he finished with 75 catches for 1,641 yards and 29 touchdowns and was ranked the No. 18 prospect in Kansas by ESPN.

ClassSophomore
Jersey#4
2026 roleRotation / two-deep candidate
HometownWichita, Kan.
Estimated 2026 NIL valuation
$55K to $86K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)15%
Exposure (program/market)27%
Performance36%
Brand & sport22%

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What is Carter Pabst's NIL value?

As of August 2026, Carter Pabst's estimated NIL value falls between $55K and $86K. Carter Pabst is a wide receiver for the Iowa State Cyclones in the Big 12. Carter has about 1.8K followers across social media, led by 1.8K on Instagram, a core driver of football NIL value. Carter's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionWide Receiver
SchoolIowa State Cyclones
ConferenceBig 12
LevelNCAA Division I (Power conference)

Carter's social media following

Carter's public social presence is about ~1.8K followers on Instagram. Follower figures are approximate, as of August 2026.

NIL at Iowa State Cyclones

Iowa State's NIL effort runs through the We Will Collective, a donor organization that has emphasized broad roster support over headline deals, an approach that fits a program built on player development under coach Matt Campbell. The Cyclones came off their first eleven-win season in 2024, which strengthened the fundraising case in a state with no professional teams to divide fan spending. Ames is a small market, so local endorsement volume is limited and few individual valuations for Cyclone players ever become public. Under the House settlement Iowa State pays athletes directly from a department-wide pool capped near $20.5 million in the first year, an amount that rises each season, with football and men's basketball the primary beneficiaries.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Carter, so the value shown here is a modeled estimate. See how NIL valuations work.

Carter NIL FAQ

How much does Carter Pabst make in NIL?

Carter Pabst's 2026 estimated NIL value falls between $55K and $86K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Carter's salary or net worth?

No. The figure estimates what Carter could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Carter's net worth. The deals an athlete actually signs can differ from any estimate.

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