How much does Caleb Schmidt make in NIL?

Long Snapper · Iowa State Cyclones · Big 12

Schmidt is a junior long snapper from Chaska, Minnesota who joined Iowa State after two seasons at Minot State, where he played 10 games in 2025 and 11 in 2024, recording four tackles and a fumble recovery against Bemidji State. He wears No. 56 on the 2026 Cyclones roster and is listed at 6-3, 225 pounds. At Chaska High School he earned all-district honors at middle linebacker with 47 tackles in nine games. He was named to the NSIC All-Academic Team in 2025 and the Big 12 Commissioner's Honor Roll.

ClassJunior
Jersey#46
2026 roleProjected starter
HometownChaska, Minn.
Estimated 2026 NIL valuation
$48K to $75K

Estimated range as of August 2026. Modeled estimate, not a confirmed deal.

Influence (social)12%
Exposure (program/market)28%
Performance38%
Brand & sport22%

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What is Caleb Schmidt's NIL value?

As of August 2026, Caleb Schmidt's estimated NIL value falls between $48K and $75K. Caleb Schmidt is a long snapper for the Iowa State Cyclones in the Big 12. Caleb has about 51 followers across social media, led by 51 on Instagram, a core driver of football NIL value. Caleb's figure is a modeled estimate based on audience, on-field role, market and sport.

SportFootball
PositionLong Snapper
SchoolIowa State Cyclones
ConferenceBig 12
LevelNCAA Division I (Power conference)

Caleb's social media following

Caleb's public social presence is about ~51 followers on Instagram. Follower figures are approximate, as of August 2026.

NIL at Iowa State Cyclones

Iowa State's NIL effort runs through the We Will Collective, a donor organization that has emphasized broad roster support over headline deals, an approach that fits a program built on player development under coach Matt Campbell. The Cyclones came off their first eleven-win season in 2024, which strengthened the fundraising case in a state with no professional teams to divide fan spending. Ames is a small market, so local endorsement volume is limited and few individual valuations for Cyclone players ever become public. Under the House settlement Iowa State pays athletes directly from a department-wide pool capped near $20.5 million in the first year, an amount that rises each season, with football and men's basketball the primary beneficiaries.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Caleb, so the value shown here is a modeled estimate. See how NIL valuations work.

Caleb NIL FAQ

How much does Caleb Schmidt make in NIL?

Caleb Schmidt's 2026 estimated NIL value falls between $48K and $75K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.

Is that Caleb's salary or net worth?

No. The figure estimates what Caleb could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Caleb's net worth. The deals an athlete actually signs can differ from any estimate.

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