How much does Caleb Rollerson make in NIL?
Wide Receiver · UCF Knights · Big 12
Rollerson is a redshirt sophomore wide receiver from Ocala, Florida, who came to UCF after transferring to Hawthorne High School for his senior year. Listed at 6-2 and 210 pounds, he redshirted in 2024 without appearing in a game and caught three passes for 67 yards in 2025. He was named to the Gainesville Sun All-Area small school offensive team after an 800-yard receiving season.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is Caleb Rollerson's NIL value?
As of August 2026, Caleb Rollerson's estimated NIL value falls between $54K and $85K. Caleb Rollerson is a wide receiver for the UCF Knights in the Big 12. Caleb has about 1.9K followers across social media, led by 1.9K on Instagram, a core driver of football NIL value. Caleb's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Wide Receiver |
| School | UCF Knights |
| Conference | Big 12 |
| Level | NCAA Division I (Power conference) |
Caleb's social media following
Caleb's public social presence is about ~1.9K followers on Instagram. Follower figures are approximate, as of August 2026.
NIL at UCF Knights
UCF joined the Big 12 in 2023, completing a fast climb from Group of Five standing, but its NIL market has not yet caught up with its power conference membership. A 2026 review of the full football roster found no published player level valuations at all, one of only a few power conference programs where that was true, so figures for Knights athletes are modeled rather than drawn from reported deals. The school does hold real advantages: one of the nation's largest enrollments, the Orlando market, and Big 12 media revenue. Under the 2025 House settlement UCF can share revenue directly with athletes, about 20.5 million dollars in year one and rising annually, alongside third party NIL activity.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Caleb, so the value shown here is a modeled estimate. See how NIL valuations work.
Caleb NIL FAQ
How much does Caleb Rollerson make in NIL?
Caleb Rollerson's 2026 estimated NIL value falls between $54K and $85K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Caleb's salary or net worth?
No. The figure estimates what Caleb could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Caleb's net worth. The deals an athlete actually signs can differ from any estimate.
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