How much does Caden Knighten make in NIL?
Running Back · Baylor Bears · Big 12
Caden Knighten is a sophomore running back from Wynnewood, Oklahoma, who played his high school football at Pauls Valley High School. He is in his second year at Baylor and is listed at 211 pounds. Post-spring projections put Knighten second on the depth chart behind Dawson Pendergrass, positioning him for rotational carries and a share of the backfield workload in 2026.
Estimated range as of August 2026. Modeled estimate, not a confirmed deal.
Modeled estimate · 12-month earning potential
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What is Caden Knighten's NIL value?
As of August 2026, Caden Knighten's estimated NIL value falls between $42K and $66K. Caden Knighten is a running back for the Baylor Bears in the Big 12. Caden has about 6K followers across social media, led by 6K on Instagram, a core driver of football NIL value. Caden's figure is a modeled estimate based on audience, on-field role, market and sport.
| Sport | Football |
| Position | Running Back |
| School | Baylor Bears |
| Conference | Big 12 |
| Level | NCAA Division I (Power conference) |
Caden's social media following
Caden's public social presence is about ~6K followers on Instagram. Follower figures are approximate, as of August 2026.
NIL at Baylor Bears
Baylor is a private Baptist university competing in the Big 12, and private status means less of its athletic finance is subject to public records, so NIL specifics at the program are rarely disclosed. The Bears have fielded consistently competitive football teams since their 2021 conference title, and donor collectives have supported the roster alongside traditional endorsements. The House settlement applies to private schools the same as public ones, so Baylor can now share revenue directly with athletes under the roughly $20.5 million first-year cap that grows annually. Waco is a small media market, which limits local endorsement volume, and most published valuations for Baylor football players are estimates built from performance tier, position and program strength rather than reported contracts.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. No exact NIL figure is publicly disclosed for Caden, so the value shown here is a modeled estimate. See how NIL valuations work.
Caden NIL FAQ
How much does Caden Knighten make in NIL?
Caden Knighten's 2026 estimated NIL value falls between $42K and $66K, a modeled estimate of 12-month name, image and likeness earning potential. The exact figure and the full breakdown are free on this page with an email.
Is that Caden's salary or net worth?
No. The figure estimates what Caden could earn from name, image and likeness deals over 12 months, such as endorsements, appearances and social media. It is not a salary, not a signed contract, and not Caden's net worth. The deals an athlete actually signs can differ from any estimate.
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