How much does Carson Hansen make in NIL?
Running Back · Penn State Nittany Lions · Big Ten
Hansen is Penn State's projected starting running back after transferring from Iowa State. He ran for 952 yards and six touchdowns on 188 carries in 2025, sixth-most rushing yards in the Big 12, and added 134 receiving yards.
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What is Carson Hansen's NIL value?
Carson Hansen is a running back for the Penn State Nittany Lions in the Big Ten. Carson has about 6.6K followers across social media, led by 6.6K on Instagram, a core driver of football NIL value. Carson's NIL value shown here is a modeled estimate based on audience, on-field role, market and sport; enter your email above to see the number and the full breakdown.
| Sport | Football |
| Position | Running Back |
| School | Penn State Nittany Lions |
| Conference | Big Ten |
| Level | NCAA Division I (Power conference) |
Carson's social media following
| Platform | Followers (approx.) |
|---|---|
| ~6.6K |
That's about 6.6K followers in all. Follower figures are approximate and were last updated July 2026.
How NIL value is calculated
An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. Where a public figure exists, we sense-check against it (Estimate (The NIL Standard 2026 open-market estimate $662K; not exactly disclosed)). See how NIL valuations work.
Players with a similar NIL profile
Other football players whose estimated NIL value lands in a similar range. Open any profile to see how its valuation breaks down.
- Drayk Bowen (Linebacker, Notre Dame Fighting Irish)
- Audavion Collins (Cornerback, Penn State Nittany Lions)
- Khalil Barnes (Safety, Georgia Bulldogs)
- Alani Noa (Offensive Lineman, USC Trojans)
Carson NIL FAQ
How much does Carson Hansen make in NIL?
Carson Hansen's 2026 NIL value on HowMuchNIL is a modeled estimate of 12-month name, image and likeness earning potential. Enter your email on this page to unlock the exact figure, the likely range, and the full breakdown. It is an estimate of earning potential, not a confirmed salary.
What is Carson Hansen's NIL value based on?
Four factors: audience (social reach and engagement), on-field performance and role, school and market size, and the sport and position. Carson has about 6.6K followers across social media.
What team does Carson Hansen play for?
Carson Hansen plays running back for the Penn State Nittany Lions in the Big Ten.
Does Carson Hansen have NIL deals?
The number shown is an estimate of Carson's 12-month NIL earning potential, not a list of signed contracts. The deals an athlete actually signs can differ from any estimate.
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