How much does Ben Roberts make in NIL?

What is Ben Roberts's NIL value?

Ben Roberts is a linebacker for the Texas Tech Red Raiders in the Big 12. Ben has about 13K followers across social media, led by 13K on Instagram, a core driver of football NIL value. Ben's NIL value shown here is a modeled estimate based on audience, on-field role, market and sport; enter your email above to see the number and the full breakdown.

Ben's social media following

That's about 13K followers in all. Follower figures are approximate and were last updated July 2026.

How NIL value is calculated

An NIL value is an estimate of what an athlete could earn from name, image and likeness over 12 months, not a salary or a confirmed deal. We weigh audience (social reach and engagement), performance and role, school and market, and the sport and position. Where a public figure exists, we sense-check against it (Estimate (The NIL Standard 2026 Texas Tech roster valuation ~$558K; no deal terms disclosed)). See how NIL valuations work.

Players with a similar NIL profile

Other football players whose estimated NIL value lands in a similar range. Open any profile to see how its valuation breaks down.

• Devin McCuin (Wide Receiver, Ohio State Buckeyes)
• Jordon Davison (Running Back, Oregon Ducks)
• Hayden Hansen (Tight End, Oklahoma Sooners)
• Quintrevion Wisner (Running Back, Florida State Seminoles)

Ben NIL FAQ